CEO Erin Papworth and CMO Maia Monell

Nav.it Offers Free Premium Service to Support Financial Health for All

Key features including automated savings, money tracking and comprehensive education resources will help users navigate the burdens and finance questions associated with COVID-19 and beyond.

SEATTLE (March 24, 2020) – Nav.it, the personalized banking and finance app that builds an inclusive narrative around money, announced today the release of its 2.0 version. As Nav.it rolls out its financial health, banking and savings platform, and in light of COVID-19, the company is offering Nav.it Premium for free to all users until further notice. 

Co-Founders Erin Papworth and Maia Monell created Nav.it to empower a more confident and financially-literate society. Nav.it helps you pay down debt, automate savings, track spending and learn how to more optimistically navigate your financial future. The app works to change behaviors around money by providing personalized tools that build confidence and eliminate shame.

“In today’s financial climate, everyone deserves access to the tools and resources to help make confident money moves now more than ever,” said Nav.it co-founder and CMO Maia Monell. “We thoughtfully built every new feature with our users in mind so they’re equipped to make the right decisions at the right time. Our tips and tools are practical, approachable and encourage connection and continued education. We’re here to be your friends in finance. You’ve got this. We’ve got you.”

The support all users will receive from Nav.it 2.0 Premium (free of charge until further notice): 

  • Money management organization with money health checks, budget automation and bill subscriptions
  • Automated deposits towards savings goals via the Nav.it savings account, backed by FDIC insured banking partners.
  • Tax expense tracking and reporting
  • Updated financial information related to COVID-19, particularly relief packages and emerging financial products
  • One-on-one sessions with financial coaches
  • Personalized education and savings tips including money mindset quizzes, educational quizzes and articles
  • Community group discussions and chats centered around COVID-19 and other finance questions

Using the best techniques in behavioral science, behavioral economics and AI-driven technology, Nav.it offers a banking app and integrated platform designed to help people learn about their finances, organize and manage their money, and connect with a community that talks about what financial health means to them. Nav.it seeks to include those who feel left out of the traditional financial system and reject the one-size-fits-all money mentality. 

“For so many of us, the term ‘finances’ incites fear and uncertainty,” said Nav.it Founder Erin Papworth. “To alleviate this fear, we developed Nav.it to build confidence and knowledge while showing people from all walks of life firsthand a way to successfully ‘nav.’ the system. We are not financial advisors, registered accountants, or here to tell you what to do in the market, though we will connect you to applicable resources. We are a banking and personal finance app that’s here to talk about you and simple actions you can take today that will improve your financial health.”

Traditionally, Nav.it is available from the Apple App Store and Google Play as a free app with the option to upgrade to Premium ($6.99/month). Check out a comprehensive features list here, experience the app here, and start Nav.ing your life and finances by downloading the app from the App Store or Google Play.

About Nav.it Money

Nav.it launched in 2019 to change the narrative around money to be inclusive, positive and practical. Using the best techniques in behavioral science, behavioral economics, and AI-driven technology, Nav.it offers an app and integrated banking platform designed to help people learn about their finances, organize and manage their money, and find a community that talks about what financial health means to them. Each tool delivers on Nav.it’s top priorities to pay down debt, automate savings, track spending and learn how to more optimistically navigate your financial future. Nav.it is available for download from the App Store and Google Play. Learn more and sign up for the Nav.it newsletter at navitmoney.com

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